Rent the Runway: Why it’s Perfect for Wedding Season

Confession: I love the finer things in life.

Don’t get me wrong: I’m not the type to flaunt flashy labels and logos, but I do believe that there is a noticeable difference in quality, feel, and fit that often justifies paying extra for clothing, bags, and shoes made by a reputable designer.

So when I started hearing about a way to rent designer dresses for a fraction of the price of retail, I was intrigued: after all, it’s pretty hard to justify splurging on a special occasion dress I’ll only wear once!

I turned to one of my most trusted sources for research: my Facebook friends. My status read: “Have any of my friends used Rent the Runway? Let me know why you love it!!” Within minutes, I was flooded with responses! Friend after friend let me know about the incredible selection of designer dresses, the affordable prices, the ease of ordering and returning, and the peace of mind in knowing you get to pick a back-up size and don’t have to worry about dry cleaning!

So like a good friend, I’m here to share with all of you what my friends are raving about: Rent the Runway!

A real-life bride rocking Rent the Runway in her engagement photos! Image courtesy of Lauren Louise Collective

What it is

Rent the Runway (RTR) is online service that allows you to rent designer clothing and accessories at a fraction of the retail cost. You keep the dress for 4 days, and RTR takes care of the dry cleaning, rental insurance, and return shipping! Plus, their customer service team is rumored to be the best in the business!

Why it’s perfect for wedding season

Obviously, Rent the Runway is perfect for any formal occasion, whether it be a swanky office Christmas party or a glitzy charity ball. But here at RegistryFinder, we are all about weddings—and we’ve got ideas for how everyone can use Rent the Runway to look red carpet worthy all wedding season long! Visit the RTR Wedding Shop to learn more!

This show-stopper was the perfect choice for this bride’s engagement shoot. I love the contrast of high fashion in the great outdoors! Image courtesy of Lauren Louise Collective

Brides

While THE dress is usually the first thing on your mind, you’re going to be the center of attention at many events leading up to the big day. Use RTR to rent fabulous dresses for your bachelorette weekend, bridal showers, engagement party, and rehearsal dinner. RTR also has a page full of bridal accessories to add those finishing touches to your trip down the most important “runway” of your life: the aisle!

Bridesmaids

I don’t care what anyone says, you will never, ever, ever, wear a bridesmaid dress again. Even if it’s pretty, it’s already been memorialized as bridesmaid dress on your Instagram account, and you won’t want to wear it to another event. So why spend a fortune when you can pay a fraction of the price for a truly special designer gown? I can’t think of a reason either. And it doesn’t have to be last minute—you can reserve your dress months in advance. Brides, let your girls go for it!

Aren’t these bridesmaids glowing in gold? Images courtesy of Jess Henderson Photography | Follow on Instagram @jesshendersonphoto

Wedding Guests

In a perfect world, we would all be practical and buy 1 formal dress to wear to 3 or 4 weddings. But we’re not practical, and we’re all posting on social media, which means we don’t want to repeat outfits even if we’re socializing with a different crowd! Rent the Runway even offers style guides each season to help you find an “of-the-moment” look!

Using Rent the Runway doesn’t mean making a last-minute choice: you can reserve your look and accessories months in advance with RTR Reserve. Their site is filled with real women sharing pics—you can even follow the ladies on Instagram! This is Jennifer, wearing the dress she chose through RTR Reserve.

Mother of the Bride/Groom

If your mom is comfortable with shopping online, she can use RTR too! They’ve curated a collection of looks perfect for the moms, and it doesn’t have to a last-minute choice—reserve months in advance!

Accessories

RTR isn’t just about dresses—browse their accessories page to rent designer jewelry, and handbags, and even sunglasses to complete the look!

Beyond Special Occasions…

Rent the Runway is here to make you look amazing every day—check out these two ways to work it in designer looks:

“It’s cut down the time I spend thinking about my outfit each day. I just throw a rental on over the basics I have. It’s the finishing touch to feeling street ready” –April, RTR Update Member

RTR Update

For work, weekends, and beyond! Rent 4 pieces each month, starting at $89/month

My clothes weren’t matching my professional identity, but I didn’t want to fill my closet with things I would just give away. Now I can experience ‘new’ without adding more stuff to my life. – Yami, RTR Unlimited Member

RTR Unlimited

Rent a constantly rotating wardrobe for $159/month. Join with 20% off your first month.

Ready to Rent the Runway? Head to renttherunway.com to get started and let us know when you do! We’d love to see your pics–tag us on Instagram #RFlovesRTR.

And once you’ve chosen the perfect dress, use RegistryFinder.com to find the perfect gifts—we can help you find all of your friends’ registries with just a few clicks!

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By Christina Peterson

12 years and 3 kids later, Christina still counts her wedding day as the best day of her life. Maybe that’s why she loves connecting with brides, mothers of the bride and groom, and bridesmaids: she wants everyone to love their wedding season! Over the past year, Christina has cultivated an active, helpful Instagram community called @askarealbride, filled with daily etiquette Q+A’s, planning tips, and some occasional humor. Though planning can be stressful, Christina enjoys helping brides find the joy and face etiquette dilemmas with kindness, clarity, and grace.

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