Everything You Need to Know About Target’s Baby Registry

When you build your baby registry through Target, you can add products from other retailers, enjoy plenty of perks, and get free 2-day shipping on all purchases!

You’re planning for an arrival for a lifetime — congratulations! Getting ready to bring a new baby home means decorating the nursery, loading up the diaper bag, and getting plenty of toys and clothes that grow with your child.

Target Baby Registry makes it easy to register for all the items you’ll need — and items you didn’t realize you’d need — and offers awesome perks you can take advantage of for up to a full year. Plus, you can use their handy virtual checklist to help guide you as you add to your registry.

Target Baby Registry Perks

  1. One full year of exclusive Target Circle deals
  2. Welcome kit ($100 value) including product samples, coupons, and more
  3. Personalized registry website
  4. Add items from other retailers
  5. Ability to easily track purchases
  6. Group gifting for large item purchases
  7. Free 2-day shipping on all registry items
  8. Returns for a year after purchase

When you first sign up for your Target baby registry, you’ll get access to a full year of exclusive Target Circle deals. We all know how good those deals can be, and with your registry, it gets you even more savings to apply to all your needs before and after your baby’s arrival. It also gets you a free welcome kit — a $100 value — with bath supplies, product samples, coupons, and more!

Target even lets you add items from other websites and retailers so all your gifts are in one convenient spot. You can track gift purchases for easy thank-you card writing, and individuals can easily contribute to group gifts or toward larger items through the one-stop-shop. You’ll also get a unique website you can customize with photos and more personalization options.

The best part? It works for everyone. When you or your baby shower guests purchase items from the registry, you’ll have the option for free 2-day shipping, in-store or curbside pickup, or same-day delivery. Eight weeks before your due date, you’ll get 15% off all your remaining Target Baby Registry items.

Target carries all your favorite, trusted baby brands for top-rated essentials like strollers, car seats, carriers, and developmental items. In addition, Target has their own line of baby products including items like baby toiletries and wipes, diapering supplies, swaddles, changing pads, bibs, and burp cloths. If you’re ready to start building your registry, grab your checklist and keep reading to discover our favorite finds available through Target!

Our Favorite Target Brand Baby Registry Items

Babies require plenty of outfit changes — these adorable onesies are sure to be favorites!

Cute Clothes

Add at least a few “stylish” clothing items to your baby registry in addition to classic onesies — think fun patterns and cozy sweaters!

Tactile toys are a must-add to any baby registry — find this soft book at Target!

Soft Baby Book

From naptime to bedtime, this plush Day & Night book is made from soft fabric and helps stimulate creative thinking.

This 4-piece crib bedding set comes with everything you need to give your baby a great night’s sleep.

Jungle Bedding

Target has plenty of great bedding options, and this starry night crib set is no exception! The 4-piece set comes with a fitted sheet, bed skirt, comforter, and baby blanket.

You’re definitely going to need plenty of baby blankets to keep in rotation, so be sure to pick ultra-soft ones for your registry.

Cozy Patterned Blanket

I honestly want this blanket for myself. Just imagine how cozy your baby will feel when they’re wrapped up in it!

Send your baby off to sleep with sweet dreams when you add this bunny mobile to your baby registry.

Bunny Mobile

This mobile has a minimalistic structure and still manages to be adorable. The plush white bunnies are guaranteed to hold your baby’s interest.

This “I love you” fitted sheet goes with any bedding set, making it a perfect addition to your baby registry.

“I love you” Fitted Crib Sheet

Say “I love you” even when your baby is sleeping with this sweet fitted crib sheet that will remind them just how much they’ve changed your world over and over again.

Start Your Target Baby Registry

Now, you’re ready to start your Target Baby Registry and add items to your wish list! Don’t forget to take advantage of all their benefits, including free returns up to one year after purchase. For even more registry ideas, visit the Give It blog, where you can find our complete baby registry checklist and plenty of tips for new dads, creating a budget-friendly nursery, and so much more to help you navigate this exciting new chapter.

By Brittney Winters-Gullo

Brittney spent the majority of her teenage and college years swearing she’d never get married. Then she met a man who changed all of that, and they’ve been happily sharing their lives since 2011. She and her husband Grant got married in 2018, which has given her a whole new perspective on this whole wedding business. If she’s not writing, you can find her shopping online (very guilty), baking cookies, or running in the Florida sunshine.

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